A Strong Brand Identity for a Pilates Pro
myPilates
Goal
Christine Kirkland was launching myPilates and needed a name, Brand Identity and basic marketing materials. Working closely with Christine, we developed the name and identity to kick-start her new business.
Our Idea
Christine focusses her lessons to each clients unique needs. We chose the name myPilates and designed a logo that reflects her approach to teaching Pilates—the word “my” is unique and flexible, while “Pilates” is lean and strong.
Deliverables
Naming
Logo Design
Brand Identity Design
Website Design
![](http://www.we-co.ca/wp-content/uploads/2016/02/mypilates-logo.jpg)
![](https://www.hybridideas.ca/wp-content/uploads/2016/02/mypilates-logo.jpg)
![](http://www.we-co.ca/wp-content/uploads/2016/02/mypilates-branding.jpg)
![](https://www.hybridideas.ca/wp-content/uploads/2016/02/mypilates-branding.jpg)
![](http://www.we-co.ca/wp-content/uploads/2016/02/mypilates-stationery.jpg)
![](https://www.hybridideas.ca/wp-content/uploads/2016/02/mypilates-stationery.jpg)
![](http://www.we-co.ca/wp-content/uploads/2016/02/mypilates-branding-2.jpg)
![](https://www.hybridideas.ca/wp-content/uploads/2016/02/mypilates-branding-2.jpg)
![](http://www.we-co.ca/wp-content/uploads/2016/02/mypilates-website.jpg)
![](https://www.hybridideas.ca/wp-content/uploads/2016/02/mypilates-website.jpg)